WORKING LANGUAGE →
english ✺ Bulgarian
CONTRIBUTED WITH →
graphic design
campaign design

“Plogging in Sofia” is a project promoted and coordinated by Bulgarian Sport Development Association and Erasmus Plus Programme who are interested in supporting good practices in Sofia’s capital sustainable environment via sport.


Summary
This initiave wants to minimize the amount of garbage which is localized student campus National Sports Academy “Vasil Levski”. The student campus “Vasil Levski” is a popular place where students often run and practice their sports. We found that by bringing their own sack and collecting trash while running, they could make a positive impact on the environment.
Design
We found this practice to be an effective way to spread awareness and inspire motivation, which we support through our graphic communication materials, such as posters and conferences at schools.
Result
Plogging in front of others is a small but important step that can hopefully lead to great change. At the same time, you can amplify the impact by talking with people and sharing your own experiences. Only through mutual support can we achieve the results we desire. On Friday, we presented our plogging initiative to teachers and were delighted that some expressed interest in introducing it to their students as well.





in collaboration with →
Nikola Blažoňová Gurgoľová
Joanna Dochevska
Bulgarian Sport Development Association
